Before receiving the app, we didn’t have any books at home - it is not in our culture to read. But my daughter’s progress has changed my mind. It has convinced me that reading stories is very important for a child’s development.
- Mary Mponze, Mother
Simulia is an affordable platform that will provide children and parents an avenue for them to access appropriate content that will supplement and complement classrooms, it is a library without walls and in line with the government ICT programs in schools. It also provides an opportunity for children to interact with technology at an early age and open up their minds to the excitement/opportunity it provides. Supplementary reading is essential to children’s growth and research has proved that reading with your children increases interest while using multimedia devices stimulates retention of read material.
Simulia provides a subscription based service that targets school children whose parents have smartphones and would prefer the alternative of books that are relatively expensive to purchase copies of and are less durable. Access to bookshops especially in marginalized regions in the country is a challenge, this population however have access to mobile phones and can therefore make use of Simulia to access storybooks.
It is a convenient tool for parents and children because mobile phones are portable, it is also easy to use. Children are increasingly having access to their parent’s mobile phones and this means there needs to be relevant content for them to access. There is also technological advancement that the world is moving towards and this means introducing the children at an early age to use of this technology through Simulia gives them an opportunity for early interaction and knowledge.
A study in Arusha found that ensuring provision of new and updated content on a regular basis will prevent children from growing bored and losing interest in the app. Using technology also allows children to experience books being brought to life through interaction with the story’s characters.